Micro-dramas are not replacing long-form viewing but adding a new layer content consumption, note industry players; the byte-sized nature combined with Gen Z storytelling drawing young audiences 

Shalinee Mishra Dec 16, 2025 8:52 AM

Brands are perfecting discoverability, unleashing their potential, and engaging with their target audience via impactful campaigns through InMobi’s lock screen advertising platform, Glance

exchange4media Staff Nov 25, 2021 8:31 AM

Zirca Digital Solutions’ whitepaper, ‘Re-start Trends During the Pandemic’, examines key categories to gauge consumer sentiment and to identify how sectors are rebounding

exchange4media Staff Feb 10, 2021 7:14 PM

The panellists will share insights on the topic - Stronger Together: Publisher Executives Reflect on 2020

exchange4media Staff Nov 24, 2020 8:45 AM