big-basket

How Diwali UGC campaigns brought brands closer to consumers 

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Brands like Havmor, Xiaomi India and BigBasket roped in nano influencers this Diwali to leverage real-life scenarios

Shalinee Mishra Nov 4, 2024 9:14 AM

Big Basket records Rs 384 crore as ad expenses for FY23

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The company saw its advertising promotional expenses grow more than two-fold for 2022-2023

exchange4media Staff Jun 30, 2023 11:32 AM

Big Basket partners with ‘Sunfeast India Run As One’

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Big Basket’s executives or partners have collectively pledged 7.7 million steps towards the cause

exchange4media Staff Aug 26, 2020 1:55 PM

ITC Ltd’s Sunfeast & Big Basket join hands for ‘Sunfeast India Run As One’

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The initiative was flagged off on India’s 74th Independence Day

exchange4media Staff Aug 21, 2020 3:46 PM