bbm
elections

Most political parties and media agencies feel the ban will not have a huge impact on campaigning as other media, especially social media, will very comfortably compensate for the reach and impact

Neethu Mohan Mar 4, 2019 8:36 AM

BengaluruOOH

On February 7, a division bench of Karnataka High Court put a stay on the interim order quashing BBMP’s ban on outdoor advertising

Neethu Mohan Feb 12, 2019 8:12 AM

BangaloreMetro

The new BBMP advertising policy and bylaws which came into effect last year have affected Bangalore Metro Rail Corporation Ltd’s (BMRCL) non-fare revenue

Neethu Mohan Jan 9, 2019 8:42 AM

The BBMP has approved a new draft advertising policy titled ‘BBMP Outdoor Signage and Public Messaging, 2018’

Neethu Mohan Sep 12, 2018 8:54 AM

Down but not out: BlackBerry's turnaround strategy

With the launch of its clutter-breaking smartphone Passport and a redefined roadmap, BlackBerry attempts to rewrite its story

Aditi Raval Nov 11, 2014 8:00 AM

IPL offers more engagement for BlackBerry than Elections: Amar Thomas

Amar Thomas, Country Marketing Manager, BlackBerry India, talks about BBM's association with Mumbai Indians and wooing BBM channel users with exclusive content and offers

Abhinav Trivedi Apr 25, 2014 7:49 AM

We want Android & iOS users to experience the power of BBM: Sunil Lalvani

In an exclusive video chat, the MD of BlackBerry India talks about the rationale behind making BBM available across various platforms & the benefits for BlackBerry, among other things...

Twishy Oct 25, 2013 7:44 AM

Is BlackBerry fighting a lost battle?

As BlackBerry makes a flailing attempt to revive its lost position through BBM on Android and iOS, exchange4media takes a look at whether this strategy will suffice

Saloni Surti Sep 23, 2013 9:17 AM

Is BlackBerry fighting a lost battle?

As BlackBerry makes a flailing attempt to revive its lost position through BBM on Android and iOS, exchange4media takes a look at whether this strategy will suffice

Saloni Surti Sep 23, 2013 7:48 AM

Instant Messaging apps get bold and quirky

From using only digital media to Bollywood associations & feature-driven communication - the new set of Instant Messaging apps are betting high on attracting the youth

Priyanka Nair Sep 2, 2013 8:41 AM

BlackBerry doubles marketing spends; strengthens youth focus

RIM has doubled its marketing spends in India for its smartphone brand BlackBerry. The handset maker has also seen a spate of launches in 2011. After a four-ad campaign titled ‘Are you missing something without BBM’ created by Orchard Advertising, their new creative agency BBDO India has come out with a new campaign – ‘Welcome to the BlackBerry family’.

Sai Prasanna Oct 19, 2011 10:14 AM

Deadline on BlackBerry’s enterprise email stands firm

While the company has already reached an agreement with the Government about the BBM service, enterprise email is being kept closed till now.

exchange4media Staff Feb 2, 2011 7:54 AM

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