The analysis, based on 19 live matches across 16 TV channels, shows that the final match registered the steepest growth in ad volume

e4m Staff Oct 17, 2025 9:23 AM

The TVC was launched during the ongoing Asia Cup 2025

e4m Staff Sep 16, 2025 2:59 PM

India-Pakistan cricket matches spark excitement both on and off the field, inspiring some of the most iconic advertising campaigns over the years

Soumya Gawri Sep 15, 2025 8:16 AM

The company has launched its new campaign film under the tagline ‘Rolling with Champions’

e4m Staff Sep 11, 2025 10:22 AM

This partnership reflects the brand’s vision to align with the spirit of cricket – a game game that unites millions across countries, cultures, and communities, the company said

e4m Staff Sep 9, 2025 12:25 PM

The centrepiece of this campaign is the film titled "Rag Rag Mein Bharat", which brings to life the idea of how cricket becomes a thread that binds the entire nation together

e4m Staff Aug 22, 2025 3:17 PM

According to sources, more brand tie-ups are expected to follow soon

Yash Bhatia Aug 7, 2025 12:37 PM