ashish-rai

Path to purchase is changing. If we don’t change, we risk becoming irrelevant: Ashish Rai

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At e4m RetailEX Conference, Ashish Rai, CEO, Decorative Paints, JSW Paints, outlined a decisive shift from guesswork to certainty in the paints category

e4m Staff Apr 15, 2026 5:32 PM

JSW Paints’ Ashish Rai to decode trends & ideas at e4m RetailEX Conference 2026

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Ashish Rai, CEO, Decorative Paints, JSW Paints, will share key insights on the topic ‘Colouring the Retail Experience: How Decorative Paints Are Reinventing the Path to Purchase’

e4m Desk Apr 13, 2026 1:37 PM

Rohit Talwar joins JSW Paints as Chief Marketing Officer

Rohit Talwar - Chief Marketing Officer at JSW Paints?blur=25

Rohit Talwar will report to Ashish Rai, CEO of Decorative Paints

Ruhail Amin Sep 1, 2025 8:57 AM

JSW Paints’ Ashish Rai elevated to CEO of Decorative Paints

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Ashish Rai previously served as Chief Business Officer – Decorative Paints at JSW Paints

e4m Staff Jul 7, 2025 8:18 AM