ankush-bahuguna

Collab with Selena Gomez marked a shift in perception: Creator Ankush Bahuguna

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Ankush Bahuguna’s brand journey began with smaller but significant steps, from PR packages to paid partnerships, marking his shift from comedy creator to a recognised voice in beauty

Shalinee Mishra Mar 18, 2026 9:05 AM

Influencer economy in 2025: When creators turned newsmakers 

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The year saw creators moving beyond platforms, appearing on TV debates, film promotions, festive campaigns & large outdoor billboards, often replacing traditional celebrities in high-visibility media

Shalinee Mishra Dec 31, 2025 9:27 AM

The rise of micro-creator studios in India: Are brands ready to buy creator IP?

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Indian creators are no longer waiting for brands to cast them in campaigns

Soumya Gawri Aug 11, 2025 7:53 AM

Rare Beauty taps Indian influencer Ankush Bahuguna for global fragrance launch

Rare Beauty, influencer Ankush Bahuguna?blur=25

The brand, founded by singer and actor Selena Gomez, appears to be courting Indian audiences through local influencers

Shalinee Mishra Aug 6, 2025 3:25 PM

I am not an ad page. On my page, my audience is coming to see my work: Ankush Bahuguna

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As part of our Influencer Series, Bahuguna shares his journey of becoming one of the most popular and successful names in the field

Mansi Sharma Nov 18, 2021 8:43 AM