ali-harris-shere
e4m recap

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Sep 14, 2019 9:24 AM

AliHarris

Shere quit Britannia after being associated with the company for over two decades

Ruhail Amin Sep 11, 2019 10:14 AM

Ali Harris

Subramanyam has been with Britannia since February 2015, heading its joint venture with Greece’s cakes & confectionery major Chipita

Ruhail Amin Sep 11, 2019 8:30 AM

Ali Harris Britannia

With the ‘Britannia Khao World Cup Jao’ campaign, Britannia is betting hard on reinvigorating nostalgic feelings in consumer's mind

Dolly Mahayan May 10, 2019 8:36 AM

Britannia ICC

At a launch event held in Bangalore, Britannia invited 1983 India cricket legends Kapil Dev, Roger Binny, Syed Kirmani and Kris Srikkanth to help kick off the campaign.

exchange4media Staff Apr 2, 2019 8:21 PM

Ali Harris Shere, VP-Marketing at Britannia, says that the idea behind Britannia’s refreshed look is to make the brand more suited to the demands of the new consumers

Ruhail Amin Aug 7, 2018 8:57 AM

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Akshata R Murthy Oct 20, 2017 7:39 AM