With AI platforms themselves pursuing different monetisation strategies, advertisers may have to rethink how they measure influence and intent across digital channels

Shantanu David Apr 16, 2026 8:27 AM

The Elon Musk owned platform says creators must clearly label AI-generated conflict footage or face suspension from its monetisation programme

Vaishnavi Deshpande Mar 5, 2026 2:43 PM

AI-powered “copilot” to deliver better search and more complete answers, claims Microsoft, a day after Google launched Bard

Kanchan Srivastava Feb 8, 2023 8:12 AM