abby-klaasen

Cannes isn’t the only measure of success: Dentsu’s Abbey Klaassen

Cannes Lions, Dentsu Creative, Abby Klaasen?blur=25

Abbey Klaassen unpacks Dentsu Creative’s structural shifts, the evolving role of AI, the hype around virality, and what’s ahead at Cannes 2025

Neeta Nair Jun 18, 2025 8:44 AM