Rajeev Beotra to join Avanzia as full-time partner after his superannuation at HT Media

Following his upcoming superannuation from HT Media, Rajeev Beotra is set to begin a new chapter as a full-time entreprenuer, as per sources. He will join forces with Amit Chopra and Amit Garg at Avanzia, a strategic advisory platform for small and mid-sized Indian enterprises.

Avanzia, launched by Chopra and Garg in mid-2023, aims to help growing Indian businesses scale efficiently through structured strategy, leadership alignment, and operational transformation. The venture has already built a robust client base, including Way2News, Internshala, Boost Media, Rapid Hardware, Kimble Technolgies, and Sony Pictures Networks.

Beotra’s deep expertise in advertising, media, and revenue strategy is expected to add significant value to the platform. At HT Media, he led critical functions across revenue, circulation, and ad sales, and has held senior roles at organisations like Star India, Whirlpool, Coca-Cola, and Asian Paints.

Amit Chopra, an alumnus of IIM Ahmedabad and IIT Kharagpur, brings over 31 years of experience. He was most recently CEO & MD at Esme Consumer Pvt Ltd (a Samara Capital company). His past leadership roles include CEO of Entertainment Business & Revenue Head at Star India, CEO at Hindustan Media Ventures, and senior leadership positions at Unilever.

Amit Garg, also a seasoned business leader, has held CEO roles at Hippo Stores Technologies and Firefly E-Ventures (an HT Media entity). He previously led HT Media’s Hindi business and held senior roles at Whirlpool India and Asian Paints.

Together, the founding team believes Avanzia is well-positioned to address the unique challenges faced by high-potential Indian enterprises—particularly those looking to scale beyond their initial product-market fit. The advisory supports promoters in building multi-line business capabilities, governance frameworks, revenue strategies, and India growth plans.