Advertisement

Pradeep Hejmadi joins SET as Head - Business Operations

The company has also roped in Rakesh Chakraborty as Head of Fiction Programming, Strategy, & Insights for SET

e4m by Javed Farooqui
Published: May 17, 2022 7:00 PM  | 1 min read
hejmadi

Sony Pictures Networks India (SPNI) has appointed Pradeep Hejmadi as Head - Business Operations for Sony Entertainment Television (SET). He will report to Danish Khan, EVP & Business Head - SET, Sony LIV, and StudioNext.

The company has also roped in Rakesh Chakraborty as Head of Fiction Programming, Strategy, & Insights for SET. The fiction programming team and insights & strategy team of SET will report to Chakraborty, who will report to Hejmadi.

Prior to joining SET, Hejmadi was serving as Chief Marketing Officer (CMO) at Hathway Cable & Datacom for over 1.5 years. With 28+ years of experience, he has also served as Business Head of Zee TV.

Chakraborty has 20 years of experience in the entertainment industry including 11+ years at the Star India network. In his most recent role, Chakraborty served as Head of Marketing for Star Plus.

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

For more updates, be socially connected with us on
Instagram, LinkedIn, Twitter, Facebook & Youtube