Ind-NZ T20s remain most watched In Hindi GEC And Sports Genre: BARC Wk 45
The India-New Zealand series continues to garner big numbers on television for Week 45 (November 4-10)
The India-New Zealand series continues to garner big numbers on television for Week 45 (November 4-10.) The telecast of T20 matches between the two countries on DD National continue to be the most watched in the Top 5 programs in Hindi GEC genre with the second match taking the top spot with 15.5 million impressions while the third match took the fifth spot with 9 million impressions.
In fact, even in the rural market, the second T20 match reigned in the Top 5 Programs with 12.2 million impressions. The third match took the third spot with 6.3 million impressions in the market.
Interestingly, the third match telecasted on Star Sports 1 Hindi dominated the Top 5 Programs in the sports genre with 16.9 million impressions. While the same match on Star Sports 1 took the fourth spot with 11 million impressions. The second match, on the other hand, aired on Star Sports 1 Hindi and Star Sports 1, took the second and fifth spot in the same category fetching 16.4 million impressions and 9.8 million impressions respectively. Star Sports 1 Hindi continued to take the top spot in the sports category with 259 million impressions.
The India-New Zealand series has been getting traction from past two weeks as the matches have been fetching the top spots both in Hindi GEC and sports category.
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