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Star Plus continues to dominate Hindi speaking market (HSM), while Sun TV dominates the South market, according to the data

exchange4media Staff 39 minutes ago

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According to BARC ratings, Infotainment channels reach twice the number of audiences, with lesser number of channels, than English Movies & GEC channels put together

exchange4media Staff Jul 26, 2021 3:01 PM

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The top ten brands' list witnessed new entries including Thums Up, Veet Cold Wax Strip and Delhi Skill & Entrepreneurship Univer-GV

exchange4media Staff Jul 23, 2021 8:40 AM

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Television ad volumes for June 2021 grew by 6% over June 2019 and H1 2021 grew 12% over H1 2019

exchange4media Staff Jul 22, 2021 12:57 PM

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In HSM, Star Utsav bagged the second spot, and Colors Rishety entered the top five list

exchange4media Staff Jul 15, 2021 4:30 PM

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We bring you a roundup of the news that made headlines this past week

exchange4media Staff Jul 10, 2021 8:31 AM

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New entrants to the brand list were Ajio, Boost and Amazon Prime Video. Hindustan Unilever continued to be the biggest advertiser

exchange4media Staff Jul 9, 2021 8:19 AM

Anurag Thakur?blur=25

Key matters like the BARC rating fiasco, New IT Rules, OTT Regulations and CTN Act, 5G complications await Thakur as he takes over the reins from Prakash Javadekar

exchange4media Staff Jul 8, 2021 8:18 AM

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Sources suggest the possibility of a BARC board meeting in the next two weeks where the return of news ratings could be discussed

Tasmayee Laha Roy Jul 7, 2021 8:19 AM

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According to BARC India, the series is the most viewed test match since 2018

exchange4media Staff Jul 5, 2021 8:06 AM

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Star Plus maintains its dominance in HSM market as well. Sun TV continues to lead South market

exchange4media Staff Jul 1, 2021 2:24 PM

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Star Plus emerged as the most-watched pay channel across genres

exchange4media Staff Jun 24, 2021 2:05 PM

Republic TV?blur=25

In February, Times Network had issued a legal notice to BARC for fraudulent viewership manipulation and tampering of Television Audience Measurement & Television Rating Points

exchange4media Staff Jun 23, 2021 4:27 PM

Arnab Goswami?blur=25

The others accused in the case include Priya Mukherjee, Shivendu Mulekar, and Shiva Sundaram

exchange4media Staff Jun 22, 2021 3:35 PM

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The agency has also written to the ED, seeking details of their probe in the matter

exchange4media Staff Jun 22, 2021 9:13 AM