barc
BARC

With festive sales coming to an end, it seems e-commerce giants are going slow with ad insertions on TV

exchange4media Staff 6 hours ago

Barc

Sun TV retains second position nationally among top 10 channels with 981 million impressions

exchange4media Staff Oct 17, 2019 3:51 PM

BARC

The committee has said that the current process on outlier policy is accurate and unbiased

exchange4media Staff Oct 15, 2019 8:23 AM

BARC

Ad insertions by Amazon India, which has been ranking as the number 1 advertiser for the past 2 weeks, rose from 14889 in week 38 to 30729 in week 39

exchange4media Staff Oct 9, 2019 8:52 AM

BARC

The two-member committee, as per reports, has said that the present system can continue till it comes up with something better for treating landing pages

exchange4media Staff Sep 30, 2019 7:06 PM

BARC

Kaun Banega Crorepati 11 and Superstar Singer Singing Ka Kal put Sony Entertainment Television on the top spot

exchange4media Staff Sep 27, 2019 4:04 PM

BARC

The percentage of households watching 1 to 15 channels increased from 21% to 30% over the same period

exchange4media Staff Sep 27, 2019 8:55 AM

HD

Industry experts attribute this growth to factors like increase in interest for watching high quality content, growth in HD households & dip in cost of TV sets

Moumita Bhattacharjee Sep 27, 2019 8:35 AM

BARC

BARC India has released a paper on its sampling techniques and measurement panel's efficiency

exchange4media Staff Sep 26, 2019 2:31 PM

BARC

IIM-A in its report stated that no significant increase in BARC’s current sample size is required with the proviso that the current cost levels are being maintained

exchange4media Staff Sep 19, 2019 10:41 AM

Landing page

Experts believe that investing in landing page helps a channel in the battle of viewership, but doesn’t necessarily translate into direct business

exchange4media Staff Sep 19, 2019 9:00 AM

BARC

However, in the Hindi GEC (U+R) category, Dangal is steady at number 1 with 928209 impressions

exchange4media Staff Sep 12, 2019 4:15 PM

BARC

Sony Pictures Network dominates the Hindi GEC Urban category with three shows in the top 5 list

exchange4media Staff Sep 6, 2019 6:25 PM

BARC

The channel took the top spot from Dangal, which had been ruling the roost for a while

exchange4media Staff Aug 22, 2019 3:40 PM

BARC

BARC data for top 5 English news channels shows combined viewership for Week 32 has gone up by 1.074 million impressions

exchange4media Staff Aug 20, 2019 12:24 PM

BARC

The portal offers reports related to viewership analysis across channels, genres, TV programming, and advertising campaigns

exchange4media Staff Aug 8, 2019 11:06 AM

BARC

In the Hindi GECs urban category, Star Plus has retained its top position

exchange4media Staff Aug 2, 2019 12:33 PM

BARCA

TikTok users stand a chance to win the official FC Barcelona jerseys by uploading videos of themselves sporting the blaugrana (red and blue) colours or a Barça jersey

exchange4media Staff Aug 1, 2019 2:23 PM