Unimoni Partners with ProManage for hyperlocal marketing and local growth

Unimoni has joined forces with ProManage to amplify its local digital presence using innovative hyperlocal marketing strategies. This collaboration enables Unimoni to leverage location-based microsites to enhance customer engagement and deliver accurate, localized content for its branches worldwide.

Boosting Local Presence with Tailored Microsites

Operating in over 170 countries and managing nearly USD 115 billion annually, Unimoni recognized the importance of a robust digital strategy to strengthen connections with its local audiences. Through ProManage’s location-specific microsites, each Unimoni branch can showcase key information such as operating hours, services, and contact details, improving online visibility and driving increased in-store visits.

Pioneering Location-Based Marketing in Financial Services

Financial institutions like Unimoni are increasingly turning to location-based marketing tools such as Google Business Profiles and microsites to engage customers in local markets. This approach helps finance brands maintain a competitive edge by providing accurate, easily accessible information where it’s needed most.

CA. Krishnan R, Director and Chief Executive Officer at Unimoni, highlighted the success of the initiative, saying: “Our partnership with ProManage has enabled us to enhance brand visibility and drive increased footfall while maintaining a cost-efficient approach.”

Johnee Praveen R., Vice President and National Head of Digital Marketing at Unimoni, added:
“This collaboration has significantly boosted our local reach, ensuring customers can quickly access reliable branch information wherever they are.”

Satya Prabhakar, CEO of ProManage, emphasized the organization’s dedication to delivering impactful solutions, stating:
“ProManage's commitment to empowering businesses with hyperlocal marketing tools is deeply rooted in our team's dedication to innovation and client success. We are proud to partner with Unimoni in enhancing their customer engagement through personalized strategies tailored to local markets.”