Mira Rajput Kapoor and Sameera Reddy show why mums know best in Kinder Creamy ads

Kinder Creamy, a mini snack from Kinder, has collaborated with actor Sameera Reddy and influencer Mira Rajput Kapoor in its latest brand film. The campaign has captured the essence of modern and proud parenting, where playful moments are balanced with thoughtful choices.

The films begin with a child finishing up homework while the mother sits nearby. What follows is a playful guessing game, where the child asks his mother to pick between two fingers: one for a ludo, the other for a chess The mother, played by Sameera and Mira in the English and Hindi versions, respectively, picks ludo to the child’s delight, and confidently reminds him, “See, I always choose the best for you”. She is then seen to continue with the playful game of picking a finger to offer her child a choice between a "Yummy snack" or a "Mummy snack,”.  The child smartly asks, “Why can’t I have both?”

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On the new campaign launch, Amedeo Aragona, Regional Marketing Head at Kinder, Ferrero India, said “We are thrilled to partner with Sameera Reddy and Mira Rajput Kapoor, who are smart moms and exemplify the spirit of family and fun that Kinder Creamy represents. Their passion for creating playful moments that define today’s proud parenting makes them ideal endorsers for our brand. The consumer connection they bring to our brand will help us deepen Kinder Creamy’s bond with families across India,”

Kinder Creamy isn’t just a mini-snack—it’s a promise of quality, made with milk solids, crunchy with crispy extruded rice. Designed in perfectly portioned sizes, it empowers parents to make confident snack-time decisions while ensuring every bite is packed with fun and goodness.

Digital film that will be leveraged across social & digital platforms in prominent regional languages such as (Hindi, Marathi, Tamil, Telugu, Kannada, Malayalam& Bengali) #yummyapprovedbymummy.