VLCC Institute partners with Grihshobha-promoted FABE

VLCC Institute is partnering with the Federation of Association of Beauty Parlours and Experts (FABE) for organising workshops for beauty parlour and salon owners and professionals

VLCC Institute partners with Grihshobha-promoted FABE

VLCC Institute is partnering with the Federation of Association of Beauty Parlours and Experts (FABE), an association promoted by Grihshobha, for organising workshops for beauty parlour and salon owners and professionals.

Under the aegis of Grihshobha, the women’s magazine from Delhi Press, FABE was started with the objective to enrich the members with the latest knowledge on beauty care, treatments and salon operations, to encourage the members to adopt new trends and styles prevalent in the industry and to enhance the overall quality of service across all levels of operations by the beauty experts. FABE was floated by the magazine in the year 2008 and claims to have more than 1,000 members across the country today.

VLCC Institute will be working with Grihshobha and FABE for organising a series of 12 sessions spread from September to February, with two sessions per month. For each session, experts from VLCC Institute will conduct a training workshop on a theme relevant to the salon industry, participated by FABE members. There will be two sessions conducted for Grihshobha readers of Delhi and National Capital Region. These sessions will focus on the importance of personal care, skin care and related health issues.

Speaking on behalf of Delhi Press, V Natarajan, Vice President – Brand & Marketing Strategy stated, “This association with VLCC is an outcome of a natural synergy between Grihshobha and VLCC, as both believe in enriching the lives of the modern, pragmatic Indian Woman, who seeks to be the best in all her activities and feels empowered by the tips on beauty offered by Grihshobha and the products offered by VLCC.”

Grihshobha seeks to engage with its readers both through magazine and on-ground activities.

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube
Tags media

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.

Advertisment

Advertisment

Advertisment