Triumph Motorcycles rides into India with 10 bikes

The line-up includes iconic bikes such as Bonneville, Speed Triple, Rocket III Roadster, Thunderbird Storm and supersports bike Daytona 675R

e4m by exchange4media Staff
Updated: Nov 29, 2013 11:44 AM
Triumph Motorcycles rides into India with 10 bikes

Triumph Motorcycles, the iconic British motorcycle brand, has entered the Indian market with the launch of 10 of its iconic models in the Classics, Roadsters, Adventure, Cruisers and Supersports categories.

The line-up will include the iconic Bonneville and Bonneville T100, the Speed Triple, Rocket III Roadster, Thruxton, Tiger 800 XC, Tiger Explorer, Thunderbird Storm and supersports bike Daytona 675R.

Paul Stroud, Director Sales & Marketing (Global), Triumph Motorcycles said, “With the launch of Triumph, we have brought the world’s most iconic premier motorcycle brand to India, Triumph is not just a motorcycle, but a way of life. India is an exceptionally exciting market for us and the premium motorcycle segment in the country is seeing tremendous growth. We feel this is the right time to establish our foothold here. Triumph will also be the only premium motorcycle brand in India to offer the customer a complete choice of motorcycles to suite people’s riding preferences. No matter what your riding preference is Triumph has a bike to enable you to pursue your passion. Our main focus this year will be to successfully establish Triumph’s presence in India and we will strive to provide an exceptional quality of sales and service, for both admirers, as well as the riders of our bikes.”

Speaking on the occasion, Vimal Sumbly, Managing Director, Triumph Motorcycles India said, “We have been carefully assessing the market landscape and decided to bring in these fantastic models to India. These motorcycles are category winners and have been applauded for their design, character and performance, throughout the world; we really believe that they will perform well in the Indian market and be exceptionally successful. We are making a conscious effort to provide Indian customers with a real riding and ownership experience through our motorcycles, clothing and accessories.”

In addition to this, Triumph's exclusive dealerships will be operational very shortly in Delhi, Mumbai, Bangalore and Hyderabad. Over the next few months there will be many more dealerships that will open up across India.

Triumph Motorcycles India will be assembling the Bonneville, Bonneville T100, Daytona 675R, Street Triple , Speed Triple and Thruxton in India at the (CKD) assembly facility, established at Manesar, Haryana. The rest of the bikes, Rocket III Roadster, Tiger Explorer, Tiger 800 XC and Thunderbird Storm will be imported into India as CBU’s.

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube
Tags media

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.