Lokesh Kumar elevated to Vice President Brand & Marketing at Blossom Kochhar Aroma Magic
Lokesh Kumar previously held key marketing and brand leadership positions at Bennett Coleman & Co. Ltd., ITV Network, and Amar Ujala Publications
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Published: Jun 30, 2025 7:28 AM | 1 min read
Blossom Kochhar Aroma Magic, a provider of aromatherapy-based skincare products, has announced the elevation of Lokesh Kumar to the role of Vice President, Brand & Marketing.
In his new capacity, Kumar will spearhead the brand’s product and pricing strategies, experiential marketing initiatives, media planning and buying, digital and offline marketing efforts, as well as sales targets and review mechanisms. Additionally, he will oversee BA channel management across India.
Kumar has previously held key marketing and brand leadership positions at prominent media and publishing companies, including Deputy Chief Manager – Brand & Marketing at Bennett Coleman & Co. Ltd., Marketing Manager at ITV Network Ltd., and Brand & Strategy roles at Amar Ujala Publications Ltd.
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