dentsu
The account was previously handled by Initiative, part of IPG Mediabrands
e4m Staff Jun 24, 2026 2:34 PM
John Mescall, Global Chief Creative Partner, Dentsu Creative, shares why he believes that now is the time to double down on human creativity
Simran Sabherwal Jun 24, 2026 9:10 AM
MOMS Outdoor is the specialised Out-Of-Home (OOH) advertising division of Madison World
e4m Staff Jun 19, 2026 11:51 AM
Launched at Season 8 of dentsu-IWMBuzz Digital Awards, the report explores changing audience behaviour, evolving business models, emerging technologies, and cultural trends
e4m Staff Jun 17, 2026 1:33 PM
With India chasing global creative glory, creativity, culture, craft and impact take centre stage at Cannes Lions 2026. Here are India's Cannes contenders this year
Isha Khatu Jun 17, 2026 9:05 AM
People aware of the matter said the final decision is expected in the coming weeks, although the company has not officially communicated a timeline
Imran Fazal Jun 15, 2026 9:20 AM
Prior to joining dentsu Vietnam, he served as Managing Partner at WPP Media
e4m Staff Jun 10, 2026 12:39 PM
As AI becomes a fixture of the creative process, Cannes Lions 2026 is shaping up to be a test of something far harder to engineer: human truth, say industry heads
Aryendra Khan Jun 9, 2026 8:35 AM
As Gurbaksh Singh joins the Digital Craft jury at Cannes Lions 2026, the Dentsu Creative CCO & CIO calls out a category in danger of confusing polish with purpose
Aryendra Khan Jun 2, 2026 8:53 AM
Indrajeet Mookherjee, outgoing CEO, will take on the role of President – Integrated Client Management for South clients at Dentsu
e4m Staff May 22, 2026 12:24 PM
The winner of the media mandate will be announced next week, e4m has learnt
Imran Fazal May 22, 2026 9:02 AM
While APAC saw organic decline of 7.5% and Americas declined 3%, Japan and India achieved organic growth
e4m Staff May 18, 2026 1:44 PM
He most recently served as Managing Director – Media and CXM at dentsu Singapore
e4m Staff May 16, 2026 8:44 AM
The Global Creative roster has been consolidated with 3 Holding companies: Publicis, WPP, and Stagwell
e4m Staff May 11, 2026 11:17 AM
Rahul Thappa served as Managing Director – Media and CXM at dentsu Singapore
e4m Staff May 1, 2026 12:14 PM
The Federal Trade Commission in US has accused major global agency networks of coordinating advertising boycotts against certain media platforms under the umbrella of ‘brand safety’
Kanchan Srivastava May 1, 2026 9:17 AM
Over the past two decades, Liz Rutgersson has led transformation across EMEA and the US spanning media, strategy and technology
e4m Desk Apr 30, 2026 11:48 AM
Madhur Sugar, on the lookout for a creative partner, has called for a pitch in Mumbai; incumbent agency - Dentsu Creative Webchutney - not participating
Neeta Nair Apr 29, 2026 9:12 AM
In a wide-ranging conversation, Harsha Razdan, CEO of dentsu South Asia, spoke to Dr. Annurag Batra on the agency’s operating model, bundling of services, AI and more
e4m Staff Apr 28, 2026 8:51 AM
The account is currently handled by Dentsu, which is also part of the pitch
Neeta Nair Apr 24, 2026 10:15 AM
The mandate was awarded following a multi-agency pitch and will be managed by Dentsu’s Mumbai office
e4m Staff Apr 13, 2026 7:49 PM
Incumbent agency Dentsu, which has been handling the account for over 10 years, may defend its position in the ongoing review
Imran Fazal Apr 13, 2026 2:33 PM
In a candid conversation with Dr Annurag Batra, Rediffusion's MD looks back on his 40 years in the industry, and what lies ahead
e4m Staff Apr 11, 2026 8:18 AM
According to the study Final 2025 Global New Business Barometer published by COMvergence, Mediabrands, Dentsu, Havas Media Network and Omnicom Media Group were among the other major contenders
e4m Staff Mar 24, 2026 2:50 PM
Prior to this, Kohli was with Publicis Media as APAC Executive Director, Investment, Accountability & Partnerships
e4m Desk Mar 24, 2026 12:25 PM
Shekhar Khanna has been named as Chief Strategy Officer at the creative agency
e4m Staff Mar 24, 2026 10:35 AM
Basantani, has over two decades of experience across Omnicom Media Group, Dentsu, Mahindra & Mahindra and Infosys Technologies
e4m Staff Mar 19, 2026 2:41 PM
Prior to this, Anita Kotwani was with dentsu as Chief Client Officer, South Asia
e4m Staff Mar 17, 2026 11:42 AM
As programmatic buying expands, advertisers increasingly demand transparency, triggering shifts across the ecosystem for agencies, ad-tech platforms and publishers
Kanchan Srivastava Mar 17, 2026 8:44 AM
The digital industry has had many architects. Few have built with as much heart, hustle, and staying power as Vinod Thadani
e4m Staff Mar 11, 2026 2:06 PM
The withdrawal highlights growing tensions between agency majors and ad-tech platforms as control of the programmatic advertising supply chain becomes increasingly contested
e4m Staff Mar 11, 2026 8:53 AM
Sujata Dwibedy, CEO at dentsu X, shares how women in leadership roles can mentor other women and support their upward mobility
Sujata Dwibedy Mar 10, 2026 9:00 AM
Among the agencies that participated in the pitch were Havas, Dentsu and Schbang
e4m Staff Feb 25, 2026 7:56 PM
e4m dentsu Digital Advertising Report projects that by 2027, online video’s share will touch 30%, overtaking social media to become the largest segment within digital advertising
Aditi Gupta Feb 24, 2026 8:49 AM
As per the dentsu-e4m Digital Advertising Report, digital ad spends in education sector rose from Rs 819 crore in 2024 to Rs 1,228 crore in 2025, a nearly 50% year-on-year growth
Sunidhi Vijay Feb 23, 2026 9:16 AM
A comparative analysis of PMAR, dentsu-e4m Digital Advertising Report and WPP Media’s TYNY report shows divergence in assumptions around digital acceleration & media pricing
e4m Staff Feb 21, 2026 9:16 AM
According to the dentsu-e4m Digital Advertising Report, pharma increased its digital allocation from 54% in 2024 to 67% in 2025
Sunidhi Vijay Feb 19, 2026 9:24 AM












