Date-wise News
Rights to The Clifton Chronicles, Fourth Estate, First Among Equals, The Eleventh Commandment, Sons of Fortune, and Heads You Win have been acquired
The “OGs”—the voices who made us laugh, cry, think, and feel—are stepping back to the mic, shared the network
‘Sitaare Zameen Par’ is available on Aamir Khan’s newly launched YouTube channel, Aamir Khan Talkies
As part of this strategic one-year association, Bisleri will feature across driver kits, race cars, visicoolers, and trackside branding
As per Crisil Intelligence, a significant share of India’s digital ad spend flows to foreign-owned platforms like Meta and Google
Prior to joining Avaada Electro, Shah held senior leadership roles across sectors including manufacturing and information technology
The new brand names are Generali Central Life Insurance and Generali Central Insurance
The campaign, conceptualized by DDB Mudra, launches with two distinctive films that capture McD moments' in different contexts
The event also marked the presence of a renowned name in the tech industry, Rajiv Makhni, who provided his seasoned expertise on mobile technology and gaming to the attendees
NATIVE CONTENT Aug 4, 2025 3:01 PM
Among the films distributed by Zee Studios, Best Feature Film went to 12th Fail and Vikrant Massey bagged Best Actor Lead Role for the same feature film
Naveen Gautam brings nearly three decades of experience in the media industry
The company has posted a consolidated revenue from operations of Rs 3,259 crore in this quarter, up 23% YoY
In his new role, Richards will be responsible for growth and reputation for Saatchi & Saatchi in the UK
In her new role, Debdatta Bajpai will be leading Bangalore's creative team
Prior to her elevation, Silvoy held the role of Senior Vice President, Global Channel Development
With the Aptivate Star Contest, Lupin has invited moms to step into the limelight and co-star in a personalised video ad, tailor-made using their own photo submissions
NATIVE CONTENT Aug 4, 2025 1:50 PM
Shivalika Anand has led impactful initiatives at global powerhouses like TikTok and Taboola
A new profession code for "Social Media Influencers" has been introduced in April 2024 in the official ITR utility for Assessment Year 2024–25
Shalinee Mishra Aug 4, 2025 1:40 PM
With flamboyance, fandom, and flavour, McDonald’s joins forces with Ranveer Singh for a quirky cultural crossover designed to spark conversations and cravings alike
Aryendra Khan Aug 4, 2025 1:39 PM
As per reports, the consultancy firm will finalise a roadmap for the national rollout of D2M technology
July’s standout billboards combined creativity and cultural context, turning everyday streets into scroll-stopping moments
Chehneet Kaur Aug 4, 2025 12:41 PM
Padmaja Joshi joined TV9 about a year ago as a senior executive editor
e4m Staff Aug 4, 2025 12:38 PM
Guest Column: Shantomoy Ray, Founder & Director of K-Factor Communications, writes about how brand awareness has evolved from traditional billboards to algorithmic precision
Shantomoy Ray Aug 4, 2025 12:27 PM
Kevin Vaz, CEO - Entertainment Business at JioStar, succeeds K Madhavan as IDMIF President
e4m Staff Aug 4, 2025 11:44 AM
According to the company, marketing investments were directed towards enhancing brand equity through platforms Nykaaland and Nykaawali Shaadi
The investigation has been launched in the wake of a 2024 complaint filed by the Alliance of Digital India Foundation
Speaking to e4m, Seddharth Merrotra, Head of Business Development at Krafton India, offered a deep dive into the company’s strategy, brand collaborations, & more
Sunidhi Vijay Aug 4, 2025 9:15 AM
Chander Mohan Sethi is remembered for his strong leadership and role in building some of India’s most well-known consumer brands
As per reports, former Siri executive Robby Walker is leading Apple’s ‘Answers, Knowledge and Information’ team
The company reported $157 million in adjusted operating income from its streaming division
Rikant Pittie, CEO & Co-Founder, shares that looking ahead, EaseMyTrip’s strategy will double down on hyperlocalisation
Soumya Gawri Aug 4, 2025 8:54 AM
The verdict has done more than just serve as a legal precedent; it has shone a focused light on a common industry practice that skates the fine line between competitive strategy & legal violation
Shantanu David Aug 4, 2025 8:51 AM
With virality beating logic, brands decide to embrace chaos, culture and co-creation to stay relevant
Anuja Jain Aug 4, 2025 8:50 AM
Client losses and valuation challenges stalled earlier talks, but Ajit Varghese’s leadership could now be the reset global suitors are waiting for
Tasmayee Laha Roy Aug 4, 2025 8:49 AM
Brands are shifting from prioritising frequency to focusing on relevance, listening closely to audience and showing up only when and where it truly matters
Sunidhi Vijay Aug 4, 2025 8:31 AM
Prior to this, Kosal Malladi served as Vice President-Madison Loop at Madison World