MIB appoints Ernst & Young for managing D2M initiative 

As per reports, the consultancy firm will finalise a roadmap for the national rollout of D2M technology

e4m by e4m Desk
Published: Aug 4, 2025 12:59 PM  | 1 min read
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The Ministry of Information and Broadcasting (MIB) has appointed Ernst & Young Private Limited (EY) as the project management consultant for the government’s Direct-to-Mobile (D2M) broadcasting initiative. 

The global consultancy firm has been tasked with finalising a comprehensive roadmap, including a sustainable revenue model, for the national rollout of D2M technology.

As per reports, EY’s mandate includes ensuring that the new model complements rather than disrupts existing public broadcasting services. 


The appointment follows directives from the Parliamentary Standing Committee on Information and Technology, which has asked the ministry to provide regular updates on D2M's progress. 

Published On: Aug 4, 2025 12:59 PM 
Tags Mib