LinkedIn integrates Events & Live tools for brands to host virtual events
The professional social media network will be integrating LinkedIn Live and LinkedIn Events to help companies stay connected with their audience
Employment-oriented social media network LinkedIn will be helping brands go live on the platform with their virtual events tools. The Microsoft-owned service announced that it will be integrating LinkedIn Live launched in March this year and LinkedIn Events launched in 2019 to help companies stay connected with their communities during the lockdown.
Companies can live stream events with the help of LinkedIn Live using both desktop and mobiles. The objective is to help them host real-time events in a secure environment, get the right audiences and drive more reach & engagement.
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