The brand has partnered with house help turned comedian Deepika Mhatre for a stand-up video conceptualised by Ogilvy

exchange4media Staff Oct 24, 2018 6:35 PM

The campaign will display various looks and styles from the brand's latest festive collection exclusively on Instagram

exchange4media Staff Oct 24, 2018 6:15 PM

Is 'I' missing from your body as well?, asked the campaign across media

exchange4media Staff Oct 24, 2018 5:22 PM

Zydus Wellness will now own iconic brands such as Complan, Glucon-D and Nycil

exchange4media Staff Oct 24, 2018 4:14 PM

Omnicom Media Group will be responsible for all Daimler divisions: Mercedes-Benz Cars, Mercedes-Benz Vans, Daimler Trucks, Daimler Buses, Daimler Financial Services

exchange4media Staff Oct 24, 2018 4:13 PM

Prasanna Kulkarni has 20 years of advertising, brand strategy and digital media experience, and his last stint was with Cheil India as Creative Head – Digital

exchange4media Staff Oct 24, 2018 3:12 PM

Kapoor will be responsible for driving the relationship with media agencies to deliver measurable and impactful media strategy for Hotstar clients

exchange4media Staff Oct 24, 2018 2:03 PM

The show will premiere on 10th November at 11 AM on BTVI and will be repeated on Sunday at 9.30 AM and 6.30 PM every week

exchange4media Staff Oct 24, 2018 1:37 PM

Chakravorty was previously CEO of Big Synergy and has over 30 years experience in various areas of marketing and sales

exchange4media Staff Oct 24, 2018 1:04 PM

Conceptualised in-house and executed by Zenith Outdoors, the billboards bring to life the shows’ content theme and gives the audience a sneak-peek of what to expect when they tune-in

exchange4media Staff Oct 24, 2018 12:15 PM

Speakers at Pixels 2018 were unanimous in their views that the way forward for the digital entertainment industry would be to join hands and devise ways to combat piracy

exchange4media Staff Oct 24, 2018 10:18 AM

Since the release of the teaser hashtags such as #sarkarteaser, #sarkar #thalapathyvijay, #thalapathy were trending on social media sites

exchange4media Staff Oct 24, 2018 8:54 AM

CEO, Transsion India on leveraging the campaign across PAN India, their GTM strategy and success in the rural markets

Misbaah Mansuri Oct 24, 2018 8:44 AM

The newly appointed CEO speaks on his experience with IMCL, cable and television industry and their future projects.

Sonam Saini Oct 24, 2018 8:37 AM

The new Messenger aims to be a more simplified and user-friendly version

exchange4media Staff Oct 24, 2018 8:32 AM

Advertisers are spending on digital to run branding campaigns in addition to sales driven performance campaigns.

Venkata Susmita Biswas Oct 24, 2018 8:26 AM

Carmakers are leaving no stone unturned to make the most of the festive spirit and catch the customer’s attention with all kinds of discounts and schemes

Dolly Mahayan Oct 24, 2018 8:22 AM

Online portals Flipkart and Trivago climbed to the second and fourth positions, respectively

exchange4media Staff Oct 24, 2018 8:20 AM

The videos showcase camera features of Nokia smartphones with festive messaging and has garnered 15,319,237 views on YouTube

Misbaah Mansuri Oct 24, 2018 8:10 AM