Date-wise News
The Hungry Fish Co-founders join Maxus Digital

Deepak Sasikumar and Raunaq Sikka, the Co-founders of digital creative hot shop, The Hungry Fish, will lead the digital projects for Maxus in Mumbai

exchange4media Staff Oct 15, 2013 2:52 PM

Dentsu Digital bags digital duties of Honda and Top Ramen

HMSI has appointed Dentsu Digital to develop a complete digital ecosystem for the brand. For Top Ramen, the mandate is to find a digital expression to the instant noodles brand's offline campaign

exchange4media Staff Oct 15, 2013 2:47 PM

Brand Cricket is intact but Brand BCCI needs to clean up: Experts

In lieu of the Star Sports-ESPN title sponsorship deal with BCCI, brand experts feel that BCCI has lost its credibility but cricket as a game will continue to draw advertisers till Team India performs

Abhinav Trivedi Oct 15, 2013 9:09 AM

Robert Harvey promoted to CEO of Aegis Media New Zealand

Whilst maintaining his current duties as MD of Carat New Zealand, Harvey will provide executive support to ApolloNation, Synergy, Haystac, Vizeum, Mitchell & Partners, iProspect and Catch! Media

exchange4media Staff Oct 15, 2013 9:07 AM

JagranJosh emerges as No. 1 education website in India: comScore

As per comScore data for August 2013, JagranJosh.com has a unique user base of 3.3+ mn. Moreover, JagranJosh mobile apps have achieved the download base of over 500,000 users

exchange4media Staff Oct 15, 2013 8:41 AM

Rajan Srinivasan bids adieu to Web18

During his stint with Web18, Srinivasan managed a variety of mandates, including Head of Sales for Moneycontrol, Head of Sales & Mktg for Web18, and CEO, IBNLive

exchange4media Staff Oct 15, 2013 8:24 AM

Robert Harvey promoted to CEO of Aegis Media New Zealand

Whilst maintaining his current duties as MD of Carat New Zealand, Harvey will provide executive support to ApolloNation, Synergy, Haystac, Vizeum, Mitchell & Partners, iProspect and Catch! Media

exchange4media Staff Oct 15, 2013 8:16 AM

Brand Cricket is intact but Brand BCCI needs to clean up: Experts

In lieu of the Star Sports-ESPN title sponsorship deal with BCCI, brand experts feel that BCCI has lost its credibility but cricket as a game will continue to draw advertisers till Team India performs

Abhinav Trivedi Oct 15, 2013 8:02 AM

DDB Mudra appoints Arun Sharma as Head of Planning, Delhi

Sharma will be working on the agency's client roster, including Wrigley's, Bata, Carrier Midea, Yamaha Motors & Dabur, among others. He moves from Contract Advertising

exchange4media Staff Oct 15, 2013 7:56 AM

TBWA\India names Xavi Bech de Careda as Chief Strategy Officer

In his new position, Bech de Careda will work alongside the management team at TBWA, overseeing the entire strategic planning function of the agency

exchange4media Staff Oct 15, 2013 7:45 AM

An idea makes an entrepreneur, not money: CavinKare's CK Ranganathan

Though the importance of money can't be sidelined, it's the idea that gets one to create a product in the market that no one has yet created, says the Chairman & MD of CavinKare

Deepa Balasubramanian Oct 15, 2013 7:42 AM

Sony LIV launches 3 new TVCs to highlight its on-demand service

The new ads by MSM's Sony LIV targets young urban consumers who like their entertainment in byte sizes on-the-go. The creative agency behind the campaign is Havas Media

exchange4media Staff Oct 15, 2013 7:40 AM

Want the Idea showroom to come to you? 'Do the 121', urges the brand

Other telecom providers too offer toll-free number service, but with this ad Idea has effectively owned the space. However, the ad is not relevant to non Idea customers, making it fairly limiting

Twishy Oct 15, 2013 7:39 AM

Option Designs bags creative duties of Sansui Mobile

The Gurgaon-based agency has won the account following a multi-agency pitch that took place during end of July

Shanta Saikia Oct 15, 2013 7:36 AM

Reliance Super Football League scouts for creative partner

McCann Erickson, Leo Burnett & Ogilvy are participating in the pitch. McCann Erickson is handling the duties for Reliance's Mumbai Indians; will this give the agency an edge?

Priyanka Mehra Oct 15, 2013 7:35 AM