Date-wise News

Still in its initial phase, the next few issues of high-end style and luxury publication ‘Caravan Style and Living’ will be published quarterly alongside ‘The Caravan’

exchange4media Staff 07-November-2012

The storytelling has not been done aptly. The brand introduction in the film lacks connect, say creative honchos

Deepa Balasubramanian 07-November-2012

The campaign, which is based on ‘play more rest less’ quotient, is spread across OOH, on-ground, TV, digital & merchandising

Synjini Nandi 07-November-2012

The brand has put up an OOH display on a 360-degree round LED at Mumbai CST. The campaign is rolled out for 3 months

Priyanka Nair 07-November-2012

Colors has launched a ‘Bigg Boss’ application on Android and IOS platforms, enabling viewers 24x7 live access into the Bigg Boss house

exchange4media Staff 07-November-2012

Max Bupa Health Insurance Company joined hands with Times Now to host the multi-city initiative in Mumbai, Bangalore and Delhi on November 4

exchange4media Staff 07-November-2012

Armed with the learnings of Phase 1 of digitisation, the Govt has set in motion the process to meet the DAS deadline of March 31, 2013 in 38 cities

exchange4media Staff 07-November-2012

The AROI President shares the radio industry’s wish list from I&B Ministry; talks about the impetus that radio requires from the govt

Saloni Surti 07-November-2012

Cost effective, two-way dialogue, wider reach – the benefits of launching a campaign first on digital are many. Few smart companies have realised this

Twishy 07-November-2012

The Network has associated with ‘Smaaash’, an entertainment centre that will provide international quality cricket experience to sport buffs

exchange4media Staff 07-November-2012

Team Hutchinson Global Services retained the trophy by defeating Team Serco Global Services 2-0 in the finals

exchange4media Staff 07-November-2012

India is a key market for any organisation looking at growth, says Lara Balsara of Madison World

Lara Balsara 07-November-2012

The partnership will further offer monetisation opportunities for Indian and global app developers, music labels and publishers

exchange4media Staff 07-November-2012