NDS, a provider of technology solutions for digital pay-TV, has announced the appointment of Anoop Varma as Director of Sales for India. Varma will be based in Gurgaon and will report to Alan Dishington, General Manager India, NDS. He will oversee all business development, sales and pre-sales activities in India that will include identifying and developing new business opportunities for NDS’ end-to-end pay-TV solutions in cable, satellite (DTH), IPTV and mobile TV markets.
Irwin Gotlieb, Global CEO, GroupM, will be the keynote speaker at the Mumbai leg of exchange4media Conclave 2010 on June 11. He will be speaking on the impact of digital distribution of all media, moving towards a day when the distinction between analog and digital media won’t be relevant. Gotlieb’s address will be followed by a special Q&A session moderated by Sunil Lulla, MD and CEO of Times Global Broadcasting.
The One Club announced the Gold, Silver and Bronze Pencil winners at the 35th Annual One Show. The awards honored the year’s finest achievements in print, television, radio, outdoor, innovative marketing, integrated branding and branded content – and also took a historic look back at 35 years of the finest in advertising. From India, Rediffusion Y&R Mumbai bagged two Silver for its work for SeventyMM in the Collateral: Posters, P.O.P and In-store- Single category.
When it comes to pizzas, most people would go in for Domino’s, which has been dominating the market with its pizza in 30 minutes proposition. Over the years, its brand proposition has gone from the functional ‘Hungry kya’ to the emotional ‘Khushiyon ki home delivery’. exchange4media takes a look at how the brand has grown in India.
Big FM, the radio arm of Reliance Media World Ltd, has launched its latest television commercial to promote its show, ‘Big 30 Countdown’, endorsed by actor Hrithik Roshan. The television commercial sees Bollywood and radio coming together for the first time ever to promote the station and the movie in a truly unique way.
Worldwide Media Pvt Ltd, the Times Group and BBC Worldwide JV, has launched Home Trends, one of the most widely read architecture and design magazines in the world. Currently in 10 countries, India will be the 11th edition of this magazine. Launching in India as the Home Trends series, the magazine is well poised to meet the demand for a world-class source of reference on Architecture and Design.
LinkedIn, said to be the world’s largest professional network with more than 65 million members globally, has announced two key appointments. Sandeep Suvarna has joined as Head of Marketing, while Irfan Abdulla has been roped in to head Hiring Solutions. Both will further strengthen and expand LinkedIn’s presence in India.
MS&LGroup has promoted Jaideep Shergill, a 10-year veteran and founding member of Hanmer MS&L, to CEO of Hanmer MS&L India, effective immediately. In this new role, Shergill embarks on an ambitious plan to expand Hanmer MS&L’s expertise in specialty communications service areas.
According to RAM (Radio Audience Measurement) data for all female 12 plus, all places of listening, Radio Mirchi continues to lead among female listeners in Kolkata, closely followed by Big FM. Friends FM continues to rank No. 3, Aamar and Fever FM are competing for the fourth slot.
Following a multi-agency pitch, Percept Out-of-Home has been recently assigned the outdoor duties of Kohler Power Systems India. Kohler Power Systems, a company dealing in the electrical generating industry for more than 75 years, provides a one-source responsibility for its generating systems and accessories.
Bharat Sanchar Nigam Ltd Mumbai has invited the media arms of its empanelled agencies – EuroRSCG, Percept Media, Prachar Media and Mudra Max – to pitch for its media duties. The telecom giant has also called for an OOH pitch. According to industry sources, the cumulative account size is in the region of Rs 150 crore.
The Indian Readership Survey (IRS) 2010 Q1 data on the radio industry, released by the Media Research Users’ Council (MRUC) once again shows Radio Mirchi as the lead FM radio station across India. Following at No. 2 is Big FM which is a distant second. My FM, which is ranked ninth, has emerged as the fastest growing FM station in India.
As per the Indian Readership Survey (IRS) 2010 Q1 data (Radio Stations - last one week) Radio Mirchi leads among the radio players in both Mumbai and Delhi markets with a considerable lead. Radio City is the No. 2 station in both these markets, while Red FM is placed third.
The industry is being oversupplied with too many agencies doing the same thing. So, we have to find a point of difference. There is no point of discount rates and failing to deliver. My ambition is to build a very prosperous company for long term growth. And we are not going to get that by just offering the same services with the existing competition at cheaper rates. Certainly, many of these new market entrants would do that as their short term strategies to buy some market share.