Cartier Middle East has appointed Louis Ferla, as its new Managing Director for Cartier Middle East & India, taking over from Patrick Normand. Ferla took charge from November 1. He was previously Managing Director for Cartier Taiwan and has been working for almost 15 years in the Greater China Region (China, Hong Kong and Taiwan), including 10 years for the Richemont Group. Throughout his career, Ferla has developed strong skills in retail and marketing, including strategic planning, cost efficiency and operations management. For the past few years, Cartier has invested in expanding its boutique network in the Middle East and opened 14 boutiques in the UAE, KSA, Kuwait, Qatar, Bahrain, Lebanon and India.
Lowe Lintas has roped in Ashish Kharwatkar and AP Zeth as Creative Directors, Copy and Art, respectively. Kharwatkar has joined from DDB Mudra, while Zeth joins from OgilvyOne Worldwide. Both will be reporting to Arun Iyer, Group Creative Director, Lowe Lintas. Besides DDB Mudra, Kharwatkar has previously worked with Grey Worldwide, Enterprise Nexus, DDB Sri Lanka and Draftfcb+Ulka. Zeth has earlier worked with agencies like Contract Advertising, TBWA Anthem and MAA Bozell.
Anupama Mandloi, Head of Non-Fiction Programming at STAR India, has put in her papers. She was with STAR India for two years and was responsible for driving shows such as ‘Voice of India’, ‘Sach ka Saamna’, ‘Aap ki Kacheri’ and ‘Perfect Bride’, among others. She will be replaced by Monika Shergill, who will lead the non-fiction programming for the channel. Shergill has been primarily involved with programming for STAR One and some new initiatives on STAR Plus in the recent past. In her new role, Shergill will report to Uday Shankar, CEO, STAR India.
Zoom India has announced the appointment of Bala Iyengar as Business Head of Zoom Entertainment Network (ZEN). Iyengar takes on the mantle from MK Anand, erstwhile Business Head of the channel. He has till now been General Manager - Revenue at Zoom TV for over the last several years. He took charge from December 1, 2009. Iyengar began his career in the Ad Sales Department of Times Response, Bombay Times Team, in year 1997. He then moved on to Ad Sales in Sony Entertainment and headed the Bangalore office of Star Movies and Star World. He shifted base in Mumbai as Account Director with MTV and went on to become the Regional Head West for Zoom in 2005.
Bidding adieu to a challenging year and looking forward to 2010, the Ad Club of Bombay on December 3, 2009 held a panel discussion with three eminent speakers – Agnello Dias, Sanjay Purohit and Vikram Sakhuja – bringing alive the perspectives on the changes in the consumer society seen in 2009 and what to expect in 2010. The session was moderated by Sunil Lulla.
While the Internet today is the fastest growing medium in the media and entertainment industry, it is still beset with some basic problems such as broadband connectivity. Panellists at the Fourth India Digital Summit, organised by IAMAI in Mumbai on December 3, 2009, discussed at length on this medium in the session titled ‘Internet - 5 steps to Growth’.
The Fourth India Digital Summit, organised by IAMAI in Mumbai on December 3, 2009 focussed on various issues facing digital marketing in India today. The first plenary session on ‘Optimising Digital Marketing Channels - Perspective of Marketing Experts’ set the tone for the summit and saw the panelists discussing ways to build awareness about this medium, create brand leaders and build brand performance.
DishTV on December 3, 2009 announced its new brand positioning with the aim to connect with its existing subscribers and the potential ones on an emotional platform. A multimedia campaign to this effect is scheduled to break from Sunday, December 6, 2009. DishTV has allocated a marketing budget of Rs 30 crore for this exercise.
TBWA\India has announced that Nirmalya Sen, currently COO - North, TBWA\India, is taking up a new pan-India role as Managing Director. Shiv Sethuraman, CEO, TBWA\India has confirmed the development. Sen resumes his new responsibilities from January 1, 2010. In another development, it is understood that Madan Mohan, COO -West, TBWA\India, has bid adieu to the agency.
Sunil Lulla has returned to Bennett, Coleman and Company Ltd’s (BCCL) fold as Managing Director, Times Television Group. In this role, he would be overseeing Times Now, ET Now and Zoom. Chintamani Rao would be given another portfolio within BCCL, wherein he would be working in Private Treaties. Company sources have confirmed the development to exchange4media.
DDB Mudra Group has announced the elevation of Rajeev Raja to the position of National Creative Director for the entire Group. Raja was earlier Creative Head of the Group. The DDB Mudra Group, a part of the Mudra Group, boasts of four agencies – DDB Mudra, Tribal DDB India, RAPP India and Mudra Health & Lifestyle.
Recession has seen the newspaper industry trim its flab in terms of the number of pages and, of course, the staff. At the World Editor’s Forum 2009, the issue was discussed and debated in the session ‘Shrinking newsroom: Is editorial outsourcing the solution?’. The panelists included Arun Jethmalani, Tony Joseph, John Spencer, and Stella Dawson. Peru’s Alejandro Miro Quesada was the session moderator.
The second panel discussion at the World Editor’s Forum was quite intriguing – ‘More women editors-in-chief = more readers?’ The session started out with views from each panellists about the journalism scenario in their country and the situation of women journalists. However, the discussions also brought in perspectives of the ‘choice’ of women for taking or not taking up the post and also their courage to bring in remarkable changes in the editorial set-up.
The panel discussion on ‘Is investigative journalism giving up on newspapers?’ on the concluding day of the World Newspaper Congress was invigorating and thought-provoking. The panellists included Nick Davies of The Guardian, India Today Group’s Aroon Purie, Arne Jensen of Association of Norwegian Editors, and Tehelka’s Shoma Chaudhury. The session was moderated by George Brock, Professor & Head of Journalism, City University, UK.
After three days of unending inflow of ideas surrounding print and its future post the digital invasion, Day 4 of WAN-IFRA 2009 began with an outright discussion on ‘The resourceful newspaper company: achieving business efficiency and creating a sustainable future’ that chose to examine how costs and efficiency were vital for newspaper companies, especially during turbulent economic times.
I have this curse that I only see what we are doing wrong every time. I don’t see all the great things that we do. I am just the complaint department. I go to the problem; I am paid to deal for the things that don’t work, not for the good things. I don’t get to enjoy as much as I’d like to the pleasure of a relationship like the one with UTV. Instead I am always saying ‘How come Ronnie we aren’t doing this’, or ‘should we do that’. The pressure is to be excellent in all the various areas and to meet the deadlines that we journalists live with. It is not the nature of our work to relax – it is one deadline to another...