Sonal Dabral to lead Ogilvy APAC Creative Team

Dabral along with Reed Collins will lead Ogilvy's creative teams in Asia. This follows the exit of regional chief creative officer APAC Eugene Cheong

sonal dabral

Ogilvy has appointed Sonal Dabral and Reed Collins to lead its creative teams in Asia, as per industry sources. This rejig in leadership follows the exit of regional chief creative officer APAC Eugene Cheong. An official announcement of the same is awaited. 

Dabral joined Ogilvy India from DDB in 2017 as group chief creative officer and vice chairman. In his new role he will oversee South and Southeast Asia, while Collins will continue to be responsible for North Asia. Dabral has worked extensively in Asia serving in leadership positions at Ogilvy Kuala Lumpur, Ogilvy Singapore, and Bates Asia-Pacific.

In the past Dabral has worked closely with Piyush Pandey who is now the global CCO for Ogilvy. Both Pandey and Dabral will be based out of India. 

Pandey took charge as global CCO of Ogilvy on January 1 2019. 

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