L&K Saatchi & Saatchi's Anil K Nair appointed as CEO of VMLY&R India
Nair will help drive growth and build on the agency’s fully integrated service offering spanning creative, technology and data services
Published - 26-March-2019
Law & Kenneth Saatchi & Saatchi India’s Anil K Nair appointed as CEO of VMLY&R India. He will be based out of the Mumbai office, and will report to VMLY&R Asia Co-CEO Tripti Lochan, who is based in Singapore.
At VMLY&R’s India operation, Nair will help drive growth and build on the agency’s fully integrated service offering spanning creative, technology and data services.
Prior to this, Nair was the CEO and Managing Partner for Digital Law & Kenneth Saatchi & Saatchi India. He was part of the founding team at Law and Kenneth (L&K) Communications in 2002. He is recognised for his role in helping build Law & Kenneth Communications from the ground up into India’s largest independent agency, prior to its merger with Saatchi & Saatchi in 2014. Before Law & Kenneth, he was a Brand Planning Director with Lowe Lintas.
Commenting on Nair’s appointment, Lochan said, “We are committed to cultivating truly connected brands that generate real ROI for our clients and their clients. Anil comes to us with the right vision and experience to make this happen, marrying strategy with an understanding of the brand, digital and commerce. He boasts an exemplary record for driving agency excellence and innovation while exhibiting a deep understanding of the Indian marketplace. This is an exciting time for VMLY&R as we continue to flourish in India, and I can think of no one better to lead the way.”
“At a time when consumer behaviour and demand continues to evolve in line with advancing technology, VMLY&R with its ‘marketing-company meets creative-agency’ rigour, represents a breath of fresh air for its clients via a service offering which is arguably the most relevant, necessary and contemporary in the market today,” Nair on his appointment.
Few weeks ago, Kevin Lobo was appointed as the Executive Creative Director, VMLY&R India, and Sujay Kar as Commerce Group Lead, VMLY&R SEA & India.