Here's what Sonal Dabral's Famous Famous Life Looks Like
Sonal Dabral, Group CCO and Vice Chairman, Ogilvy India, has been featured in The One Show's 'Be Famous Famous' to promote the awards show
The latest legend from the world of advertising to appear in The One Show's 'Be Famous Famous' campaign is India’s very own Sonal Dabral, Group CCO and Vice Chairman, Ogilvy India.
The film, conceptualised by Ogilvy India, demonstrates how winning a One Show Pencil makes the difference between “famous” and “FAMOUS famous”. Everyone Dabral meets with has an advertising request - from having him come up with a brand name to creating a jingle.
No one seems to spare the famous famous Dabral. His regular fish vendor asks him to suggest a good name for her fish stall. Next his neighbours ask him to design a banner for the 'annual terrace party' for their building. Then, the owner of the spa he is at asks him for a jingle for the place. A yoga guru is seen asking Dabral to get the ashram trending on Twitter. A barber is looking for a 360 degree campaign, a sari shopkeeper wants guidance on User Experience, and finally, a group of children ask Dabral to make their cricket team to go viral on the internet.
Dabral is on the film jury for the One Show 2018.
The other advertising geniuses who have been featured in the Be Famous Famous campaign are Eugene Cheong, Chief Creative Officer, Ogilvy & Mather Asia Pacific & Singapore; Jimmy Smith, Chief Creative Officer, Amusement Park Entertainment; Margaret Johnson, chief creative officer and partner at Goodby, Silverstein & Partners; Gerry Graf, Chief Creative Officer, Barton F Graf, and Götz Ulmer, ECD of Jung von Matt.
Here are the other videos from the campaign:
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