As per the report, of the 1,609 influencer ads processed 97.3% required modification, with over 54% promoting categories prohibited by law or where advertising is restricted

e4m Staff May 28, 2026 11:20 AM

As per the MIB, the sharpest enforcement activity occurred in 2022 and 2023, suggesting a period of heightened scrutiny as concerns around televised content escalated

Imran Fazal Apr 1, 2026 1:04 PM

ASCI's annual complaints report points to persistent issues around non-disclosure of paid partnerships and promotional content for prohibited products

e4m Staff May 29, 2025 8:51 AM

Influencer marketing needs to clean up its act before stricter regulations make non-compliance too costly to ignore, say experts

Shalinee Mishra Feb 12, 2025 1:43 PM

99% of 100 ads reviewed were flagged for greenwashing, said ASCI's Half-Yearly Complaints Report 2024-25

e4m Staff Nov 26, 2024 2:50 PM

ASCI CEO Manisha Kapoor told e4m that the regulator has started monitoring the commercials during WPL

exchange4media Staff Mar 13, 2023 1:40 PM