thomas-cook

Curates a special Singapore tour for the Gokuldham family to tap into high growth regional consumer markets

exchange4media Staff 30-March-2019

Thomas Cook's ‘Ghar Jao Vote Karo’ campaign encourages voters to go home and vote, and gives a special post-voting holiday discount offer as a thank you

exchange4media Staff 26-March-2019

The event will be held on March 18 and will see industry experts from P&G, Google, Facebook, LinkedIn, GroupM, Star India, Aditya Birla Group among others address the panel discussion

exchange4media Staff 14-March-2019

Alapatt spoke to exchange4media about the upcoming ISA CEO Conference, challenges, and his advice to young aspiring leaders

exchange4media Staff 07-March-2019

Lynette Pang, Assistant Chief Executive, Marketing, Singapore Tourism Board, in conversation with exchange4media, revealed STB’s marketing plans and ad spends for the upcoming financial year, their recent campaign, top four growth markets for them and more

Misbaah Mansuri 21-December-2017

To boost travel and holiday bookings, Thomas Cook India has launched the ‘Grand India Holiday Sale’ (GIHS) campaign

exchange4media Staff 07-October-2017

The commercials, shot in the North Eastern state of Meghalaya, were created by Law & Kenneth Saatchi & Saatchi and will air on television, cinema, and the digital media

exchange4media Staff 08-April-2017

Law & Kenneth Saatchi & Saatchi picked up three Silver Lions, while Contract Advertising received a Bronze Lion in the Radio category

exchange4media Staff 21-June-2016

The Nasscom Martech Confluence 2015 held in Mumbai yesterday saw an interesting panel discussion on the changing relations between the IT and marketing teams within a brand. The panel was headed by Jim Walsh, CTO of GLobalLogic and consisted of Shridhar Iyer of Citibank, Jyotsana Makkar of Microsoft, Abraham Alapatt of Thomas Cook India

exchange4media Staff 04-September-2015

The marketing alliance between the two is a first of its kind in India and will serve to enhance the home shopping network’s product portfolio

exchange4media Staff 04-August-2015

The win comes following a multi-agency pitch. The agency’s Mumbai office will manage mainline creative services for the company

exchange4media Staff 05-November-2014

Marketers should move from "let's also do some digital" approach to "how are we leveraging this campaign through digital", says Abraham Alapatt, Marketing Head, Thomas Cook

Saloni Surti 02-August-2013

He will be leading the Group’s brand building efforts as well as grow individual lines of business in line with existing & emerging opportunities

exchange4media Staff 23-October-2012

The campaign is driven largely by a digital thrust that features online and mobile advertising

exchange4media Staff 22-March-2012