tanmay-prusty

Can Crompton be more than a fans and pumps brand? Company bets on repositioning

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CMO Tanmay Prusty says the larger opportunity behind rebranding was to connect Crompton's different product businesses and move the conversation from individual categories

Sandhi Sarun Aug 19, 2026 9:26 AM

Inside Crompton 2.0: Tanmay Prusty on how the brand is rewriting its marketing playbook

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In an exclusive interaction with exchange4media, Tanmay Prusty, Chief Marketing Officer, said Crompton has been undergoing a quiet but significant reset – internally referred to as Crompton 2.0

Pooja Yadav Jan 21, 2026 9:04 AM

Tanmay Prusty named CMO of Crompton Greaves Consumer Electricals

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Tanmay Prusty was earlier with Tata Consumer Products

e4m Desk Feb 24, 2025 9:54 AM