summer-olympic

WPP partners with NOC*NSF to elevate TeamNL brand ahead of Los Angeles 2028

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WPP will apply its global expertise in creative transformation, strategic marketing, and data-driven insights to shape TeamNL’s brand in the Netherlands and abroad

e4m Staff Feb 13, 2026 7:50 AM

After Summer Olympics, can gaming hold a torch to audiences and advertisers?

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The inclusion of gaming tournaments on major platforms such as Star Sports and Jio Cinema demonstrates the mainstream appeal and commercial viability of esports content

Shantanu David Jul 26, 2024 9:18 AM

Brands' big race to the Olympics

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There's a lot to gain from the sporting extravaganza for brands and athletes alike, say industry watchers

Mansi Sharma Jul 26, 2021 9:13 AM

Brands root for Team India at Tokyo Olympics 2020

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A medley of ways in which brands extended support to the Indian contingent

exchange4media Staff Jul 23, 2021 8:31 AM

'Fan bann jaoge', says MPL as it applauds the Indian Olympics team

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The campaign features a film in multiple languages with stars of the Indian contingent like PV Sindhu, Bajrang Punia, Bhavani Devi and Manu Bhaker

exchange4media Staff Jul 21, 2021 12:16 PM

Tokyo 2020 Olympic Games to be postponed due to Coronavirus

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The International Olympic Committee has announced that the new schedule for the games will be worked out in the coming weeks

exchange4media Staff Mar 24, 2020 8:48 AM

MyTeam11 appoints Dentsu X as digital agency of record

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The partnership comes ahead of a busy year for sports in India, with the upcoming Indian Premier League and the Tokyo Summer Olympics 2020

exchange4media Staff Feb 13, 2020 6:16 PM