Guest Column: Srivats TS, VP Marketing, Swiggy talks about the collaboration between Swiggy and Hotstar and how it ensures viewers don’t miss a single second of the cricketing madness

Srivats TS 1 week ago

The campaign has been conceptualised by Lowe Lintas, and viewers can enjoy voice overs from commentator Harsha Bhogle and Aakash Chopra in the commercials

exchange4media Staff 1 week ago

exchange4media spoke to few official sponsors of VIVO IPL 2019 to know why the league is most appealing to advertisers and things to consider before entering into a partnership

Dolly Mahayan 08-April-2019

Times Prime subscribers can enjoy exclusive offers and benefits like unlimited free deliveries across all restaurants, zero surge fee, quicker issue resolution via Swiggy Delights

exchange4media Staff 02-April-2019

Swiggy's Srivats TS, Havells India's Amit Tiwari and Hotstar's Sidharth Shakdher also won at the event

exchange4media Staff 07-March-2019

The brand has witnessed a 25% growth in orders during IPL and over a 10X increase in consumers searching for gulab jamuns on the platform post the gulab jamun ad's success

Misbaah Mansuri 12-June-2018

To acknowledge some interesting ad work rolled out for IPL, the following is the second part of a five-day IPL ad series, which will take a look at an impactful ad campaign and why we are ‘clean-bowled’ by it

Misbaah Mansuri 17-April-2018

Swiggy saw 23% increase in new user orders on the back of IPL alone

Venkata Susmita Biswas 23-May-2017