Zee Anmol continues to lead the overall Hindi GEC market with 758 million impressions followed by Zee TV with 738 million impressions

exchange4media Staff 07-February-2019

Star Bharat grabbed the second slot this week with 750429 million impressions followed by Zee Anmol on third position with 682244 million impressions

exchange4media Staff 08-March-2018

According to BARC data, in Week 24 (June 10–16), Sony Pal displaced Star Plus to lead Hindi GEC collectively. Meanwhile, Sony SAB’s rebranded look helped it grab the second spot in the urban market

exchange4media Staff 23-June-2017

Star Plus and Sony Pal continue to dominate over urban and rural market with 424 million and 433 million impressions, respectively, as per BARC data for week 17 (April 22–28)

exchange4media Staff 05-May-2017

According to BARC data for week 14 (April 1–7), Star Plus and Sony Pal continued to maintain their hold over the urban and rural markets respectively

exchange4media Staff 13-April-2017

According to BARC data for week 12, Star Plus had 484 million impressions in urban market while Sony Pal had 438 million impressions in rural market

exchange4media Staff 31-March-2017

“In the last couple of years, we have started to focus not just on consolidation of existing channels, but also on expanding our bouquet, which is why you have seen a flurry of announcements recently,” says NP Singh

Collin Furtado 12-October-2015

Sony Six acquires broadcast rights for Yonex Sunrise India Open

exchange4media Staff 21-March-2015

Shows that failed to catch enough eyeballs? Ambiguous marketing communication? Sony Pal navigates through troubled waters

Collin Furtado 05-February-2015

The GEC responds to media reports on rumours of dispatching notices to producers and actors on ending shows by February 13

exchange4media Staff 30-January-2015

N P Singh, CEO, MSM talks about launching new shows & return of old successful shows in order to win back audiences on Sony, key highlights of broadcast industry in 2014, the rise of e-tailers as a major advertising category, his support for Star RIO initiative, giving KBC a rest for a year, and more...

Priyanka Mehra & Collin Furtado 10-December-2014

Beginning mid-December, ‘Lakh Lakh Badhaiyaan’ will reach out to its viewers across cities through tie-ups in print, radio, outdoor, on-ground activation and on-air

exchange4media Staff 03-December-2014

According to latest TAM ratings, all Hindi GECs registered a decline, except Zee, while new Hindi GECs saw a marginal improvement in their ratings

Collin Furtado 26-September-2014

The MSM CEO has said that they will wait till after the launch on September 1 to sell ad space on Sony Pal. All brands advertising on Hindi GECs are being targeted by Sony Pal and talks are currently underway with them

Collin Furtado 08-August-2014

Though no official details are available yet, according to industry sources, Sony Pal is slated to go on air later this month. The programming mix is said to feature mostly women-centric shows

exchange4media Staff 06-August-2014