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Zee Anmol continues to lead the overall Hindi GEC market with 758 million impressions followed by Zee TV with 738 million impressions

exchange4media Staff Feb 7, 2019 4:07 PM

Star Bharat grabbed the second slot this week with 750429 million impressions followed by Zee Anmol on third position with 682244 million impressions

exchange4media Staff Mar 8, 2018 3:34 PM

According to BARC data, in Week 24 (June 10–16), Sony Pal displaced Star Plus to lead Hindi GEC collectively. Meanwhile, Sony SAB’s rebranded look helped it grab the second spot in the urban market

exchange4media Staff Jun 23, 2017 1:55 PM

Star Plus continues to lead urban market, Sony Pal leads rural market @ BARC ratings, Week 17

Star Plus and Sony Pal continue to dominate over urban and rural market with 424 million and 433 million impressions, respectively, as per BARC data for week 17 (April 22–28)

exchange4media Staff May 5, 2017 1:32 PM

Star Plus and Sony Pal maintain hold over urban and rural markets respectively @BARC Week 14

According to BARC data for week 14 (April 1–7), Star Plus and Sony Pal continued to maintain their hold over the urban and rural markets respectively

exchange4media Staff Apr 13, 2017 2:36 PM

Star Plus, Sony Pal continue to lead over urban and rural markets respectively @BARC Week 12 Ratings

According to BARC data for week 12, Star Plus had 484 million impressions in urban market while Sony Pal had 438 million impressions in rural market

exchange4media Staff Mar 31, 2017 1:39 PM

With the new launches we will see the ship turning around, says NP Singh, CEO, MSM

“In the last couple of years, we have started to focus not just on consolidation of existing channels, but also on expanding our bouquet, which is why you have seen a flurry of announcements recently,” says NP Singh

Collin Furtado Oct 12, 2015 8:36 AM

What's weighing Sony Pal down?

Shows that failed to catch enough eyeballs? Ambiguous marketing communication? Sony Pal navigates through troubled waters

Collin Furtado Feb 5, 2015 9:43 AM

Sony Pal reacts to media reports on axing shows

The GEC responds to media reports on rumours of dispatching notices to producers and actors on ending shows by February 13

exchange4media Staff Jan 30, 2015 9:15 AM

Sony focuses on a way back to winning audience's heart

N P Singh, CEO, MSM talks about launching new shows & return of old successful shows in order to win back audiences on Sony, key highlights of broadcast industry in 2014, the rise of e-tailers as a major advertising category, his support for Star RIO initiative, giving KBC a rest for a year, and more...

Priyanka Mehra & Collin Furtado Dec 10, 2014 9:58 AM

Sony Pal launches Luka Chupi with Juhi and Lakh Lakh Badhaaiyaan

Beginning mid-December, ‘Lakh Lakh Badhaiyaan’ will reach out to its viewers across cities through tie-ups in print, radio, outdoor, on-ground activation and on-air

exchange4media Staff Dec 3, 2014 3:32 PM

Week 38 ratings: Zee TV gains ground, Comedy Nights receives major setback

According to latest TAM ratings, all Hindi GECs registered a decline, except Zee, while new Hindi GECs saw a marginal improvement in their ratings

Collin Furtado Sep 26, 2014 8:05 AM

Video: With Sony Pal, Sony & Sab TV, we can access entire spectrum of GEC viewership: NP Singh

The MSM CEO has said that they will wait till after the launch on September 1 to sell ad space on Sony Pal. All brands advertising on Hindi GECs are being targeted by Sony Pal and talks are currently underway with them

Collin Furtado Aug 8, 2014 8:36 AM

MSM gears up to launch new Hindi GEC - Sony Pal

Though no official details are available yet, according to industry sources, Sony Pal is slated to go on air later this month. The programming mix is said to feature mostly women-centric shows

exchange4media Staff Aug 6, 2014 7:49 AM