At Music Inc. 2019, music industry experts share their views on brands and their collaboration with music artists

exchange4media Staff Jun 24, 2019 8:28 AM

20 brands are utilising Sony Music India's new segmentation study, which now uncovers 31 unique segments of music consumers

exchange4media Staff Dec 10, 2018 8:15 AM

Indie Music Label will soon begin releasing one single every week from known artists across the globe

exchange4media Staff Nov 28, 2018 6:10 PM

Mehra elected following the retirement of Shridhar Subramaniam, President- India and Middle East, Sony Music India, as IMI Chairman

exchange4media Staff Nov 1, 2018 8:05 AM

The song composed by Vishal Mishra, the song is one of a kind multi-artist collaboration featuring Asha Bhosle, Suresh Wadkar, Alka Yagnik, Abhijeet Bhattacharya, Shaan and Sonu Nigam

exchange4media Staff Sep 28, 2018 4:51 PM

Sony Music India generates awareness about the premier institute via a fun music video

exchange4media Staff Jul 24, 2017 4:55 PM

The Sony Music Segmentation Study introduces a first-of-its-kind consumer segmentation model called ‘FECI’ & reveals insights on the music consumption habits & trends across different consumer segments

exchange4media Staff Jul 19, 2014 10:17 AM

9X Media partnered with 150 night clubs across India to play the song at midnight on June 20 to launch the music video. It is also being promoted through innovative on-ground initiatives, FM radio & digital initiatives

exchange4media Staff Jun 21, 2014 11:11 AM