sonic-branding
Niraj Ruparel?blur=25

Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India, writes audio OTT platforms allow advertisers to create sonance that triggers brand association

Niraj Ruparel Oct 23, 2020 9:09 AM

Ajit Varma CEO & Rajeev Raja Co-founder Brandmusiq?blur=25

Brandmusiq Co-Founder Rajeev Raja and CEO Ajit Varma decode sonic branding and how the ad world is embracing the concept

Priyaankaa Mathur Jun 27, 2019 8:55 AM

brand musiq?blur=25

As part of the mandate, BrandMusiq has developed ‘master’ MOGOSCAPE® & MOGO® for the franchise

exchange4media Staff Jan 10, 2019 3:17 PM