sonata
Mangal

Several brands like Sonata, ixigo, Kajaria Ceramics and Peter England have formed associations with the movie with TVCs, Twitter creative and offers

exchange4media Staff Aug 16, 2019 8:24 AM

Suparna Mitra CMO Titan

Suparna Mitra, Chief Marketing Officer, Titan Watches & Accessories is betting big on the premium segment, smart bands, and customized watches to drive growth

Simran Sabherwal Apr 17, 2019 8:08 AM

Nike, Star Plus and Sonata created sticky and memorable branded content by riding the waves of feminism

exchange4media Staff Aug 28, 2017 7:28 AM

Maxus co-creates innovative radio campaign for Sonata's safety watch

The third leg of the all-new outdoor campaign will have an all-woman crew

exchange4media Staff Jan 6, 2017 1:33 PM

Ongoing wedding season has evened out the impact of demonetisation on sales: Suparna Mitra, Titan

Sonata watches has recently unveiled their latest safety watch called ACT- specially designed for women

Sarmistha Neogy Dec 12, 2016 8:16 AM

Titan income declines 25% at Rs 2654 crore in Q2

The income for April to September 2015, the first half of this financial year, stands at Rs 5341 crore, registering a decline of 16.8 per cent over last year

exchange4media Staff Nov 2, 2015 8:22 AM

Titan’s 360-degree campaign for Sonata new range

A 360-degree campaign to promote the Super Fibre range took off on January 12. The TV-led campaign has support from radio, print, OOH & digital

Sai Prasanna Jan 19, 2012 9:27 AM

Tata’s Sonata in ‘youthful’ makeover mode; spends Rs 4 cr on new brand identity

Sonata, the watch brand from the house of Tata, has announced the makeover of its brand identity with the unveiling of an all new refreshingly vibrant logo and a new brand tagline: ‘Wait Mat Kar’. On the lines of the new brand identity, Lowe Lintas has worked on the campaign. Approximately Rs 4 crore has been spent on the brand makeover.

exchange4media Mumbai Bureau Dec 24, 2010 7:36 AM