shriram-iyer
Tilt?blur=25

The Studio has capabilities to conceive, produce and execute creative assets across the consumer journey

exchange4media Staff Aug 10, 2020 11:58 AM

Livspace Your Space?blur=25

Conceived and created by Tilt Brand Solutions, the campaign will run on multiple digital platforms

exchange4media Staff Jan 11, 2020 2:24 PM

Cleartrip rolls out 'What's happening? Lots happening' campaign?blur=25

The company believed that powerful communication combined with wider reach, was the only thing that would work for ‘Local’ to scale exceeding well. Hence came along the idea of using television to communicate around the product, all built using new-age tech, for measurements

exchange4media Staff Jul 16, 2016 8:27 AM

Gionee unveils new brand identity in India via new campaign?blur=25

As part of this exercise, the brand has unveiled a new logo in India. At the core of the logo change lies in the fact that Gionee brings smiles on the faces of millions through its innovative technology

exchange4media Staff Apr 23, 2016 8:15 AM

Consumers are seeking an ‘upgrade’ in the coffee category: Sushant Dash?blur=25

After establishing its position in the tea market for many years, Tata Global Beverages recently forayed into branded instant coffee market with its latest offering-Tata Coffee Grand. The growing Indian Coffee retail business, which currently stands at a staggering Rs 1800 crores, has further fuelled the demand of the coffee sector

Priyanka Mehra Jan 14, 2016 8:00 AM

The Granny- The Agent of Change!  says Tata Coffee Grand?blur=25

The brand campaign includes a marketing mix consisting of a 360 degree virtual reality tour of Tata Coffee Plantations in South India, a series of disruptive web films that launch a mission to ‘kill bad coffee’, A television commercial, digital activation across social media platforms and media and PR integration and activations

exchange4media Staff Jan 9, 2016 7:49 AM

Voonik launches maiden TVC, promotes the idea #HarDinFashionKaro?blur=25

Voonik appointed Mullen Lintas as the agency behind its TV ad campaign. It has also announced the appointment of Lodestar UM to lead its media mandate in the country

exchange4media Staff Jan 9, 2016 7:23 AM

Lowe Lintas appoints Shayondeep Pal as ECD, Delhi?blur=25

Pal takes over from Shriram Iyer, who was recently named NCD, Mullen Lintas

exchange4media Staff Aug 18, 2015 8:48 AM

Mullen Lintas is here to offer ambitious brands an alternative to the likes of Lowe, Ogilvy & JWT?blur=25

Joseph George- the Group CEO of Mullen Lowe Lintas Group India shares his first thoughts on the future success of two-creative agency structure for Mullen Lintas.

Priyanka Mehra Jul 29, 2015 9:42 AM