shashidhar-sinha
At 4.87% CAGR, too early to write off print: ABC?blur=25

The Audit Bureau of Circulation (ABC) insists that digital and print media can co-exist

exchange4media Staff May 9, 2017 8:13 AM

Shashi Sinha of IPG Mediabrands elected as Chairman of ABC?blur=25

ABC has formally announced taking up digital measurement. As Chairman of ABC, Shashi Sinha, CEO of IPG Mediabrands, is tasked with implementing the project

exchange4media Staff Sep 10, 2015 4:03 PM

Malayala Manorama’s Amit Mathew elected Chairman of ABC?blur=25

Shashidhar Sinha, CEO - India, IPG Mediabrands, representing Advertising Agencies on the Council, has been elected as Deputy Chairman for 2014-15. Hormuzd Masani has been elected as Secretary General, while Mudra’s Madhukar Kamath is Hony Treasurer

exchange4media Staff Sep 20, 2014 5:13 PM