Muthoot Blue's ‘Dhun Badal Ke Toh Dekho with Vidya Balan’ broke all records on radio and digital by reaching over 1.66 crore listeners across the 4 metros

exchange4media Staff Jun 27, 2019 11:57 AM

Shukla, CMO, Muthoot Pappachan Group said market survey is important to get insights on what is most needed to achieve personalised connection with the individual consumer

exchange4media Staff Mar 8, 2019 9:12 AM

Chandramouli Venkatesan, Sanjeev Nikore, Prathyusha Agarwal, Sai Nagesh, Mudit Shekhawat, Sanjeev Shukla and Kanika Kalra among esteemed speakers

exchange4media Staff Mar 6, 2019 9:15 AM

The creatives for the anthem, launched in January as part of internal communication, were conceptualised by Happydemic, a live entertainment and music platform

Neethu Mohan Feb 6, 2019 8:20 AM

Industry stalwarts give their predictions for the new year

Misbaah Mansuri Jan 7, 2019 9:00 AM

While the ad campaign does capture the brand’ s spirit and ethos, it’s just real people and real stories which steal the show.

Misbaah Mansuri Jul 10, 2018 8:55 AM

Conceptualised by L&K Saatchi & Saatchi, the campaign builds the technology credentials of Hero while aiming to establish it as an innovative company

exchange4media Staff Sep 10, 2014 8:09 AM