political-parties

When leaders become brands: A marketer’s lens on power, perception, and positioning

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Guest Column: Gargi Sarkar, Founder & MD of RA Brand Consultant, explores how some of India’s most powerful and influential brands are not products or companies, but people

Gargi Sarkar May 7, 2026 8:28 AM

Why Brand Modi-BJP remains India’s most powerful political force in 2026

Narendra Modi | BJP?blur=25

Guest Column: Shantomoy Ray, Founder & Director of K Factor Communications, examines how Brand Modi-BJP continues to command a level of scale and public recall rarely matched in Indian politics

Shantomoy Ray May 7, 2026 8:21 AM

ECI issues advisory to political parties on use of AI and deepfakes in election campaigns

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The ECI said it has received reports of manipulated visuals and audio clips depicting political leaders making false or electorally sensitive statements

e4m Staff Oct 25, 2025 9:02 AM

Truth cannot be expunged: Shazia Ilmi

Shazia Ilmi-Kailashnath Adhikari?blur=25

BJP National Spokesperson Shazia Ilmi spoke to Kailashnath Adhikari, MD, Governance Now, as part of Visionary Talk series

exchange4media Staff Feb 15, 2021 8:47 AM