Experts weigh in on the digital approach during the time of COVID-19, and believe that management of social media channels is of utmost priority during the lockdown

Nafisa Shaheen Apr 13, 2020 9:19 AM

Bollywood celebrities such as Kartik Aaryan and Urvashi Rautela also joined the challenge

exchange4media Staff Mar 23, 2020 7:35 PM

Pankaj Duhan, Chief Marketing Officer, Reckitt Benckiser Health South Asia, talks about the growth of the men's grooming segment, the brand's marketing strategy, target audience and more

Shreshtha Verma Nov 6, 2019 11:23 AM

The campaign has been conceptualized and executed by Havas Creative

exchange4media Staff Jun 25, 2019 7:10 PM

The Valentine’s Day market in India is valued to be around Rs 15 billion, according to reports

Neethu Mohan Feb 14, 2019 8:57 AM