omnicom-interpublic-merger
Even with MullenLowe retired as a global brand, its philosophy of smart mayhem, creative energy, and challenger-brand thinking continues to influence advertising
Following the merger, FCB, DDB, and MullenLowe have been retired, while Omnicom retains BBDO, TBWA, and McCann as its three global creative networks
Omnicom’s takeover of Interpublic sparks a major advertising shake-up, retiring FCB, DDB, and MullenLowe as global brand identities
Sharma’s elevation caps a five-year upswing, more wins, higher profitability, and a single command for the merged shop
Josy Paul has been in the role of Chairperson and Chief Creative Officer (CCO) of BBDO India
Neeta Nair Dec 2, 2025 9:21 AM
Rahul Mathew to shift from previously Omnicom umbrella agency DDB Mudra to then IPG's McCann
Neeta Nair Dec 2, 2025 9:15 AM
As part of the post‑merger transition, Omnicom is also set to roll out new corporate email IDs for all staff, aligning internal communications with the new omc.com domain
A seasoned data and commerce leader steps into a pivotal role as Omnicom’s merger moves reshape the future of marketing and digital retail
Philippe Krakowsky will serve as Co-President & COO alongside Daryl Simm
A seasoned data and commerce leader steps into a pivotal role as Omnicom’s merger moves reshape the future of marketing and digital retail
With this merger, Foster moves from overseeing Omnicom’s PR agencies to steering a significantly larger, cross-holding company network