How a combination of low-cost mobile data, affordable smartphones, fresh content and lockdown induced boredom changed the game for OTT industry in the pandemic year

Javed Farooqui Jan 4, 2021 8:30 AM

The Alt Balaji CEO & Group COO of Balaji Telefilms spoke to exchange4media about the rise in subscription during lockdown, financial performance of the platform and its expansion plans

exchange4media Staff Jul 29, 2020 8:57 AM

Alt Balaji’s subscribers are likely to hit 25 million when its next quarterly results are announced, the company has said

exchange4media Staff Aug 9, 2019 1:45 PM

Customers can now experience a one-click purchase using Amazon Pay and avail a flat 50% cashback up to Rs 150 on paying for their ALTBalaji subscription

exchange4media Staff Aug 6, 2019 4:09 PM

The move will allow merchants to be able to provide ALTBalaji subscriptions to even those who don’t have access to a digital payment mechanism

exchange4media Staff Jul 23, 2019 1:39 PM

With the association the OTT platform aims to celebrate strong women-oriented narratives through conversations and campaigns

exchange4media Staff Jul 17, 2019 6:21 PM

With this tie-up, LG’s SMART TV users can now access ALTBalaji’s library of Hindi Original Exclusives

exchange4media Staff Jun 13, 2019 3:07 PM

At The Maddies this year, the all-day mobile marketing conference will see a host of speakers from Dentsu Aegis Network, Pizza Hut, Uber, Kraft Heinz, Bajaj Corp, Vodafone, and more

exchange4media Staff Oct 4, 2018 8:54 AM

Nachiket Pantvaidya talks about what's driving ALTBalaji's growth, international expansion plan and his targets.

Misbaah Mansuri May 25, 2018 9:53 AM

Nachiket Pantvaidya, Group COO, Balaji Telefilms, shares the financial strategy for his movie business, how he plans to capitalize on India’s rapid digital growth and maintain TV leadership.

Madhuwanti Saha Mar 1, 2018 8:58 AM

Nachiket Pantvaidya, CEO of ALT Digital Media Entertainment Limited (the Balaji subsidiary that runs the OTT platform), throws light on the content strategy, business model, and how ALTBalaji will edge past others

Madhuwanti Saha Apr 12, 2017 8:02 AM

The subscription-based platform will be commercially available from mid-April 2017

exchange4media Staff Mar 3, 2017 3:06 PM

Sethi will be overseeing the company's entire communications strategy in India and international expansion

exchange4media Staff Jan 10, 2017 4:49 PM

Nachikey Pantvaidya will head ALT Digital Media Entertainment, a wholly owned subsidiary announced earlier this year.

exchange4media Staff Dec 2, 2015 6:46 PM

BCL consists of 8 teams, comprising 120 popular television celebrities who will compete against each other playing a total of 19 matches of 14 overs each

exchange4media Staff Oct 22, 2014 10:38 AM

In this role, Bhalwankarwill provide creative leadership & direction for the channel. He will lead the Programming & OAP teams. He will take charge from April 7, 2014

exchange4media Staff Mar 20, 2014 12:06 PM

Sneha Rajani made Dy President & Head, MSM Motion Pictures. Nachiket Pantvaidya is Sr Executive VP & Business Head, SET. Anooj Kapoor gets additional responsibilities as Senior EVP & Business Head, Sab TV

exchange4media Staff Feb 6, 2014 8:04 AM

Banerjee will replace Nachiket Pantvaidya, who quit STAR India in September to join Multi Screen Media Group

exchange4media Staff Nov 21, 2013 8:14 AM