mtr

Pitch CMO Summit 2026: When brand meets performance, the funnel becomes a loop

Pitch CMO Summit 2026?blur=25

At the Pitch CMO Summit 2026, marketers argued that the split between brand and performance lives in budget lines and org charts, not in the consumer's head

e4m Staff Sep 7, 2026 1:33 PM

We are experimenting with performance marketing: MTR Foods’ Anupam Nair

Pitch BrandTalk – Anupam Nair, Chief Marketing and Growth Officer, MTR Foods?blur=25

MTR is evolving its portfolio, marketing and distribution to meet Gen Z's demand for convenience while building on over a century of trust. Anupam Nair, Chief Marketing and Growth Officer, shares more

Simran Sabherwal Jul 22, 2026 8:57 AM

We don't call ourselves 100 years old; we call ourselves 100 years young: Prerna Tiku, MTR

Prerna Tiku MTR?blur=25

Prerna Tiku, Chief Marketing Officer, MTR Foods, talks about the brand’s 100-year legacy, balancing authenticity and innovation, marketing strategies, the road ahead and more

Ritika Raj Oct 3, 2024 8:27 AM

MTR Foods International Business awards digital mandate to SW Network

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SW Network will be responsible for spearheading social media strategy for MTR Foods' international operations

e4m Staff Sep 12, 2024 12:32 PM