From title sponsorships and hydration partnerships to data-driven runner engagement and community-building initiatives, brands are no longer viewing marathons merely as sporting events

Sunidhi Vijay Jan 22, 2026 8:58 AM

Marketing leaders from Bisleri International, Reliance, Raymonds, Castrol and other top brands convened at BW Momentum 2025

e4m Staff May 31, 2025 3:37 PM

BW Merit Awards to celebrate creative brilliance

e4m Staff May 20, 2025 12:42 PM

As industry leaders converge to discuss AI, digital commerce and influencer strategies, the BW Merits celebrates marketing excellence

e4m Staff Jul 5, 2024 6:00 PM

Momentum Conference 2024 will offer marketers and marketing enthusiasts to learn about the new rules of the game and also peek into marketing’s future facets

e4m Staff Jun 12, 2024 4:56 PM