microsoft-advertising

Microsoft’s Paul Longo: AI agents will decide which brands consumers see first

Paul Longo, GM of AI and Ads, Microsoft Advertising,?blur=25

Microsoft Advertising's Paul Longo explains how AI agents, AI discovery and human creativity are reshaping brand visibility, marketing and consumer decision-making

Brij Pahwa Jun 26, 2026 12:28 PM

Microsoft Advertising chief Kya Sainsbury-Carter steps down after 2 decades

Kya Sainsbury-Carter steps down from Microsoft Advertising after 20 years?blur=25

Matt Derella is taking on an expanded role, leading LinkedIn Ads and go-to-market for Microsoft Advertising

e4m Staff May 20, 2026 8:25 AM

Chris Bailes appointed EMEA Head of Xbox Media

Chris Bailes appointed EMEA Head of Xbox Media Solutions?blur=25

Prior to this, Chris Bailes held the role of Head of Sales EMEA for Activision Blizzard Media

e4m Desk Jan 20, 2026 12:47 PM

InMobi names Aditya Varadarajan as head of Microsoft Advertising business in SEA

Aditya Varadarajan?blur=25

Varadarajan will be based in Singapore

exchange4media Staff Mar 23, 2023 6:46 PM

InMobi expands partnership with Microsoft Advertising into SE Asia, Middle East & Africa

Inmobi?blur=25

InMobi will be responsible for enterprise and strategic sales, account management, marketing, finance, collection, and billing in 73 countries, including India

exchange4media Staff Jun 7, 2022 12:13 PM

Search Advertising: The science to unlocking full-funnel value

Aaditya?blur=25

Aditya Varadarajan, Head, Account Management, Microsoft Advertising, InMobi, writes about how brands can achieve long-lasting impact across the marketing funnel with search advertising

exchange4media Staff Mar 29, 2022 8:31 AM

e4m Webinar: 'Search is a way to drive awareness which leads to conversions for brands'

InMobi webinar?blur=25

e4m joined hands with Microsoft Advertising & InMobi to unveil how search advertising is entering newer realms, its pivotal role in brand advertising campaigns and more

exchange4media Staff Sep 17, 2020 8:59 AM