lok-sabha-elections
Congress

As per the report, note claims that the selection of the advertising agency was not transparent and the campaign was not conceived properly

exchange4media Staff Jul 6, 2019 2:05 PM

AdEx

Insertions in TV & Radio increased by 8% and 17% respectively, compared to 2014 general elections

exchange4media Staff Jun 13, 2019 8:56 AM

e4mrecap

We bring you a roundup of the news making headlines this past week

exchange4media Staff Jun 8, 2019 9:11 AM

News

As per BARC data, the total news viewership in South Indian states stood at 721 million impressions during the Counting Week

Neethu Mohan Jun 7, 2019 8:28 AM

Irani

Irani, Woman and Child Development Minister, posted 3,600 tweets since January 1 and of them 275 mentioned Amethi, her winning parliamentary seat 

Tasmayee Laha Roy Jun 6, 2019 7:46 AM

BJP

We saw huge hoardings of Narendra Modi all over Kashi, says a Varanasi resident

Anjali Thakur Jun 4, 2019 8:37 AM

e4mrecap

We bring you a roundup of the news making headlines this past week

exchange4media Staff Jun 1, 2019 9:11 AM

TRA

The research was conducted using TRA’s proprietary 61-Attribute Brand Trust Matrix for the two main contesting political ‘brands’ in the elections, Narendra Modi and Rahul Gandhi

exchange4media Staff May 31, 2019 7:29 PM

News

Hindi news channels attained all time high with 62 crore impressions on May 23

exchange4media Staff May 30, 2019 6:54 PM

World Cup

Dream11, Byju’s, policybazaar.com, paisabazaar.com and PhonePe are some of the new entrants to the advertisers’ list for the ICC Cricket World Cup 2019

Tasmayee Laha Roy May 30, 2019 8:38 AM

NaMo

Users can apply online at Flashbag.Patrika.com/namo9 or download the Patrika app to participate

exchange4media Staff May 28, 2019 1:22 PM

Rishabh Sharma Twitter

Guest Column: Rishabh Sharma, Brand Strategist, Twitter India, says to build strong consumer connections, brands should embrace purpose-led strategies and marketing solutions for key moments

Rishabh Sharma May 28, 2019 9:46 AM

Modi

Industry leaders cheer the clear majority for NDA and look forward to a new era of industrial growth and policy reforms 

exchange4media Staff May 24, 2019 9:32 AM

Samachar

Senior journalists who did not expect Modi to win with such a margin share their insights on what led to the victory 

exchange4media Staff May 24, 2019 8:25 AM

Election Results 2019

With a total of 407083 tweets #ElectionResults2019 trended on timelines across the world

Tasmayee Laha Roy May 24, 2019 3:28 AM

Zee TV Zee ETC

This is the first time election coverage has been aired by a GEC and a Hindi movie channel, contrary to government guidelines which stipulate that only news channels can carry election coverage

exchange4media Staff May 22, 2019 6:57 PM

zomato

The campaign focuses on the significant role the government plays in providing a brighter future for the nation and its citizens

exchange4media Staff May 22, 2019 5:25 PM

News18

The non-stop reportage started from May 19 and will run until Counting Day on May 23

exchange4media Staff May 20, 2019 5:42 PM

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